company
cloudflare
launched in
1 month
senior product designer
+pairing with engineerign
company
Cloudflare
launched in
1 month
senior product designer
+ pairing with engineering
01
//Approach
Three Phases
//Approach
Three Phases
Both navigation and key
Both navigation and key
How we finally gave customers in-situ context to understand how the changes they are making will impact other products they have.
01
Discover and Analysis
When working on adding a new layer of security in the product that had to run before anything, it became clear that no-one quite understood the order in which things happened inside Cloudflare. Thus me and a champion PM started talking about this so much that it turned into it's own project. What exactly happens when and where?
Discover and Analysis
When working on adding a new layer of security in the product that had to run before anything, it became clear that no-one quite understood the order in which things happened inside Cloudflare. Thus me and a champion PM started talking about this so much that it turned into it's own project. What exactly happens when and where?
01
Discover and Analysis
When working on adding a new layer of security in the product that had to run before anything, it became clear that no-one quite understood the order in which things happened inside Cloudflare. Thus me and a champion PM started talking about this so much that it turned into it's own project. What exactly happens when and where?
02
Design and Implement
What started as a supporting piece of work gained traction and a life of its own. Through far and wide oversharing and socialisation of the work, what was virtually a side piece ended up featuring as a star project in the Quarter kick-off, with endorsement from our head of Product. They key here was finding the balance between clarity and not over-shadowing the existing navigation of the product.
Design and Implement
What started as a supporting piece of work gained traction and a life of its own. Through far and wide oversharing and socialisation of the work, what was virtually a side piece ended up featuring as a star project in the Quarter kick-off, with endorsement from our head of Product. They key here was finding the balance between clarity and not over-shadowing the existing navigation of the product.
02
Design and Implement
What started as a supporting piece of work gained traction and a life of its own. Through far and wide oversharing and socialisation of the work, what was virtually a side piece ended up featuring as a star project in the Quarter kick-off, with endorsement from our head of Product. They key here was finding the balance between clarity and not over-shadowing the existing navigation of the product.
03
Deliver and Monitor
We got amazing results through research, with some of the highlights being: • It solves for internal and external pain points • It is useful as a bespoke way of navigating the product • Instigates discoverability of products to customers Initial results were staggering: people clicked 3x more on things that lived in secondary navigation using our feature than using the regular navigation. Things were simply more findable now that they were 1 click instead of 3 away. This is the single feature with the most positive praise ever recorded in Cloudflare post-release feedback. Firewall rules, one of Cloudflare’s cornerstone security products, is now access via traffic sequence navigation 3x more than through regular navigation.
Deliver and Monitor
We got amazing results through research, with some of the highlights being: • It solves for internal and external pain points • It is useful as a bespoke way of navigating the product • Instigates discoverability of products to customers Initial results were staggering: people clicked 3x more on things that lived in secondary navigation using our feature than using the regular navigation. Things were simply more findable now that they were 1 click instead of 3 away. This is the single feature with the most positive praise ever recorded in Cloudflare post-release feedback. Firewall rules, one of Cloudflare’s cornerstone security products, is now access via traffic sequence navigation 3x more than through regular navigation.
03
Deliver and Monitor
We got amazing results through research, with some of the highlights being: • It solves for internal and external pain points • It is useful as a bespoke way of navigating the product • Instigates discoverability of products to customers Initial results were staggering: people clicked 3x more on things that lived in secondary navigation using our feature than using the regular navigation. Things were simply more findable now that they were 1 click instead of 3 away. This is the single feature with the most positive praise ever recorded in Cloudflare post-release feedback. Firewall rules, one of Cloudflare’s cornerstone security products, is now access via traffic sequence navigation 3x more than through regular navigation.
02
//GALLERY
//GALLERY
Project gallery
Project gallery
Project gallery
Biggest discovery: people sleep. Bots don't.
FEEDBACK
The proof is in the pudding
02
//Work by type
PICK YOUR BREW
WORK
by TYPE
01
Design Systems
02
Data led dashboards
03
Onboarding
04
Products
05
Websites
//Work by type
PICK YOUR BREW
WORK
by TYPE
01
Design Systems
02
Data led dashboards
03
Onboarding
04
Products
05
Websites
02
//Work by type
PICK YOUR BREW
WORK
by TYPE
01
Design Systems
02
Data led dashboards
03
Onboarding
04
Products
05